News

Forest Cloud Fall Winter 2016 Collection Feel the comfort in the cloth!  Slipping on the latest shirt always puts a smile on my face. Knowing that the idea for the newest release started months ago, it is always good to see the final product. It is the creativity that gets our blood pumping!   Something about buttoning up a brand new jacket always feels special. The Forest...

Aloha Friday Venice!We are stoked to be a part of The Flux Hawaiʻi General Store starting today until Monday, Sept. 5th! We brought our favorite designs this summer from our newest collab with @firewiresurfboards, as well as a couple of our classic Hilo favs. Tomorrow Sept. 3 at 11a we will also be having a Talk Story with Sig and Kuhao Zane. Check out @fluxhawaii...

Forest Cloud was born out of the want to take our art culture and stories along with us on our travels to NYC, LA and Tokyo. Being able to wear the prints that illustrate our unique Hawaiʻi environment all the while fitting in to the style code of these epicenters. Ron Herman is a style house that I respect. I have always watched how...

The Pareu, Aloha Shirt and Manamana have been just some of the classics in our Sig Zane repertoire. A few more here and there, but these have stayed. Coming out in multiple prints and colors over the years. Thinking about these items and the reason why they’ve stuck around, it's mostly because they relate to our lifestyle! The Pareu and its many uses from...